In order to allow our audience to get more involved with our films, we have decided to try a short promo video for one of our Short Film ideas. And if people respond positively to the video, we will produce it into a larger short film. If not, we will continue to make some shorter videos until we get a stronger response from one. So here's our first promo.....
There are so many video editors and surprisingly quite a few are free. However many of these free video editors have been lack luster and honestly not all that great. They often can't even beat very basic software like imovie, but now that has changed.
Blackmagic has been surprising the movie industry quite a few times over the past few years from releasing a free version of their professional software (Da Vinci Resolve Lite) to creating the world's first affordable 2.5k RAW video camera (Blackmagic Cinema Camera), but I believe they have done it again. Now this most likely won't break too many headlines but the new Resolve 11 Lite is one of the best video editors. Now let me explain a little. It's not going to replace Premiere Pro or even FCPX. No one is switching from those. And it's not likely that professionals will use this on shoots, unless they're mainly colorists. But this is a very amazing stride in beginner filmmakers history. It has professional features like a blade tool, multitrack, and snap editing. Not to mention world renown color correction. Also it's available on both mac and pc. So anyone can use it. (Sorry Linux users you'll have to buy the full version) It's definitly worth a download. And if you haven't found a good video editor or are simply looking for free alternatives to Creative Cloud, give DaVinci Resolve a chance.
link for davinci resolve - http://www.blackmagicdesign.com/products/davinciresolve
1) Pick a Number
This could be any number but it's typically good to stick with a number between 3 and 20.
2) Choose something to number
It could be like "15 tips for making movies" or "10 Short films"
3) Now add some Buzz words
You know what they are. Google them. The more results, the better the word is to use in your blog title. For example; Filmmaking, DIY, DSLR, Canon, Success, Motivation, Inspiration, Top, Best, Steps.
4 ) Now throw it all together.
So we picked a number, "4", Then we selected something to number "things ins a typical blog post" and then we added some buzz words like "SEO", "Successful", "How to" "Write" "Easy Steps". Kaboom a Successful Blog post that will most likely get a lot of hits.
For many creators this is the biggest question, How do I get people to see it? Of course your mom and dad will look at and maybe even some of your friends but how do you get REAL traffic. Well it doesn't happen overnight and it takes some work but after trying several tricks, you can be on the way to internet stardom.
My credentials. You may think this nobody blog writer has no experience with internet stardom but in a small way I am not a nobody on the internet. With a Youtube Network of over 10 channels comprising over 3.5 million views and also a blog with over 4.6k views and 1.7k views on SoundCloud and most of that has been in the last year or two. So how did I get to this point and how am I working to get more viewers.
The internet is about connections. In fact the definition of it is "a global system of interconnected networks" by Google. This is the easiest way to drive audiences to your content. Now why is this. Because by connecting your project and accounts to one another, you are able to combine the audiences from all of your projects so that they will continue to come back for more. It's kind of like free advertising. (Advertising is a way to do this but there are free ways but they are harder) For example if I post a song I wrote on this blog like here....
I would be attempting to convert viewers of my blog page into listeners of my music. This kind of is like double each view I get and it also pulls them into my content more. Each time they see, hear or read something they like of mine, they look for more of my stuff and they continue to view. These people become VERY valuable and are what you would call a FAN. Making connections between your content is also a very very easy way to drive traffic. It's free and you just have to post some links to things like Facebook, Twitter, Youtube Descriptions. All of these are perfect places to put connections.
You give something, You get Something
One thing about the internet is that you have to give people something in order for them to care. For example, there are thousands of Free short films. It would take years to watch all of them, but people who create things like tutorials like Film Riot often get bundles of views on their short films. This is in part to the fact that they successfully made a connection from their tutorial work to their short films (see past section) but it is also because they gave their viewers so much that the viewers almost feel responsible to watch their short films. Also giving out things doesn't mean you have to make new content. One thing I do to attempt to create more viewers of my content is to release a free soundtrack with Creative Commons Songs, this makes people attract to the soundtrack and then in turn my movie.
Use you Family and Friends
Post things you make on Facebook and Twitter to increase views and hopefully thus gaining some credibility but this is kind of an obvious step.
So that's just three things that you can use to drive traffic and hopefully become a huge internet star. What tricks do you use to generate internet traffic?
Most recent Short Film- https://www.youtube.com/watch?v=-bKCpC4ilR4
And Soundtrack under Creative Commons- https://soundcloud.com/zacharywill/every-hero-falls-film-score
After recently reading an article at NoFilmSchool.com, I decided to release my newest short film with the soundtrack under creative commons. So use away.
This has been a large debate amongst many filmmakers, whether one should go to college or not. I am going to be posting a bit about my decision between going alone or going to college and what made me decide that. If you could give me ANY advise, please help me out by commenting bellow.
You know, making a movie is fairly difficult. However what is also hard is getting people to watch it. But even harder is getting people to buy it.
"You know, making a movie is fairly difficult. However what is also hard is getting people to watch it. But even harder is getting people to buy it. "
This is similar to ebay where your hoping random people see it, this is like Youtube. If it's something valuable, someone might stop and look at it, they may even "watch" (the ebay term) it. However it has to be cheaper than other people's things or at least cheap enough for someone to buy it.
"It has to be valuable enough to look, cheap enough to buy."
When applied to filmmaking you have to make something good or valuable. This can be a funny comedy, an inspiring drama or even a instructional how to video. These videos have value, not as in production value but as in value to the viewer. It's what the viewer gets from watching your video, this may be hard to measure but videos do give us something or else we wouldn't watch them. So Remember,
"Your videos can bring value to the viewers. That is how you achieve more viewers."
This is why how-to videos can easily rack up views on youtube, because it's easy to see the value in them. However the main problem with videos is getting people to view them, forget buying them. 'Cheap enough to buy' rarely applies to independent short films, maybe feature films. Most videos don't get enough views justified on their value. But I have no explanation for this.
Zachary Will is an Award-Winning Filmmaker creating short films and content for the Internet as the owner of Riverside Studios. He has a Bachelor's in Film from Full Sail University. He has worked on productions for companies like Webmd, Sears, Home Depot, Six Flags and more!
"the trick is to never give up... I think the secret of success is not how little you get knocked down but how often you get back up." - Gareth Edwards